Funnels can be complicated … actually complicated, so complicated that the majority of people quit prior to they introduce their very first genuine project. What if you could streamline this and put a sales funnel on a single page? How Do I Track Samcart Purchases With Google Analytics
Well, that’s exactly what this tutorial will cover. Have we stimulated your interest? Let’s begin.
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The general concept is that you can develop a single web page with the best structure to convert cold traffic into clients …
Pretty cool idea, right? How Do I Track Samcart Purchases With Google Analytics
Well, it absolutely caught on because Samcart has the ability to charge extremely high prices for this guarantee:
Samcart gives you 18+ design templates to assist you establish a high-converting one-page funnel, however in this post I’ll reveal you that it’s not magic sauce, it’s just a formula that can be duplicated at a fraction of the cost.How Do I Track Samcart Purchases With Google Analytics
In fact, utilizing Cartflows and your preferred WordPress page contractor (or even just Gutenberg).
Why does the one page funnel work?
Let’s take a glimpse at why sales funnels work.
Since it takes them through a journey until a purchase is the only logical outcome.How Do I Track Samcart Purchases With Google Analytics
A typical method to do this is what’s referred to as the “AIDA” design:
In this particular order, you must:
Awareness: Grab your audience’s attention.
Interest: Make them curious about your product
Desire: Persuade them of the pledge of your product and its capability to eliminate their pain or attain their desired condition
Action: provide the opportunity to buy
Many sales funnels extend these actions across several pages, procedures, e-mails, etc.
The primary claim of the one-page funnel is to shorten the procedure to a single page.How Do I Track Samcart Purchases With Google Analytics
A successful page will plainly carry out each of these steps. Let’s have a look at what such a page looks like.
How to carry out the One Page Funnel utilizing Cartflows and Thrive Designer?
Follow this tutorial to get a step by step introduction of the creation process. We will develop the sales funnel using Cartflows (my favorite sales funnel tool for WordPress – check out the full review).
More information on each principle below (in addition to a link to download the entire funnel!).
Get the entire funnel for free????
The totally free One Page Funnel has expired … However ensure you register, due to the fact that I have big prepare for funnel contractors in the works soon!How Do I Track Samcart Purchases With Google Analytics
This easy (but effective) page structure includes all the parts of the One Page Funnel. Let’s take a quick look at each component.
Here’s a fast breakdown of the major components of the One Page Funnel:
1. An Engaging Heading
The entire point of the heading is to capture the reader’s attention. If you read your heading and think, “meh …,” then it requires improvement.
The One Page Funnel’s finest headings make a big promise/bold claim that you will support and support in the remainder of the page.
1.Never lie … seriously – there suffice crappy online marketers out there currently.
Be specific with your headlines – do not just state “Reach your dreams! Purchase Now!”
Use numbers whenever possible.How Do I Track Samcart Purchases With Google Analytics
A solid starting point is “How to accomplish a [wanted state] WITHOUT [specific discomfort points].
2. Well structured Video Sales Letter
Video is essential to the one page funnel – it’s much easier to develop trust and communicate emotion through video than text.
Plus, cold visitors are most likely to watch an entertaining (and academic) video than they are to check out 10,000 words of sales text.
The sales video’s main goal is to get them through the interest and desire stages of the AIDA model.
You can utilize a number of video sales letter structures, which I’ll cover in a future post.
The primary problem with video sales letters is that your item can sound too excellent to be true. That’s where the next element can be found in.
3. Consumer Testimonials in 2019 and beyond… Clients are hesitant. Social proof is the best psychological weapon we need to persuade individuals.
There is so much details out there that it is extremely hard to understand which to trust.
Social evidence provides us an easy way out … if thousands of people have actually currently trusted you and they still look happy … then it’s most likely a sure thing.
Which’s exactly what a strong set of testimonials on your sales page can do.How Do I Track Samcart Purchases With Google Analytics
If you put the testimonials right under the sales video, you accomplish this extremely well.
4. A Bold Warranty
If they’ve made it this far, it implies they’re nearly prepared to buy. Now you simply require that last tiny touch to make them purchase …
Which’s what a rock-solid product warranty is all about.
Reviews have revealed that your item has worked for others … however your reader will naturally think:
But what if it simply does not work for me?
That’s a natural worry everyone will have, and it’s your job to reassure them with a product guarantee.
There are numerous successful formats for guarantees:
30+ day refund 110% cash back warranty.
Your consumer wants to be assured that you will still support them once you have their money.
5. A clear, simple call to action.
This part is basic, however so crucial.
You need really to ask for their cash and take it!How Do I Track Samcart Purchases With Google Analytics
Here’s where your checkout form comes in.
The main goal of this step is making the process as simple as possible for your users.
Do not ask for 40 information points that you do not need.
Don’t wish to ship anything? Then you don’t need their shipping address!
This was always a weakness of WooCommerce up till Cartflows Pro made it possible for you to tailor your checkout fields.
I choose using a 2 step checkout procedure to separate the order form and make the user feel like they are advancing through checkout.
Where should we go next?
This tutorial provided you an overview of existing best practices. I hope you enjoyed it. Furthermore, it is essential to dispel the concept that a certain tool is essential to reach the goal.
Would you like to see the next funnel broken down? Please leave a comment and it will be contributed to the line!