Funnels can be made complex … truly complicated, so complex that many people quit prior to they launch their very first real project. What if you could streamline this and put a sales funnel on a single page? Gumroad Vs Samcart
Well, that’s specifically what this tutorial will cover. Have we ignited your interest? Let’s begin.
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The general idea is that you can develop a single websites with the right structure to convert cold traffic into clients …
Pretty cool idea, right? Gumroad Vs Samcart
Well, it absolutely caught on since Samcart is able to charge incredibly high rates for this pledge:
Samcart provides you 18+ design templates to help you develop a high-converting one-page funnel, however in this post I’ll show you that it’s not magic sauce, it’s just a formula that can be duplicated at a fraction of the price.Gumroad Vs Samcart
In fact, using Cartflows and your preferred WordPress page home builder (or perhaps simply Gutenberg).
Why does the one page funnel work?
Let’s take a quick look at why sales funnels work.
Due to the fact that it takes them through a journey till a purchase is the only logical outcome.Gumroad Vs Samcart
A typical way to do this is what’s called the “AIDA” model:
In this specific order, you need to:
Awareness: Grab your audience’s attention.
Interest: Make them curious about your item
Desire: Convince them of the promise of your item and its capability to eliminate their discomfort or accomplish their desired condition
Action: provide the chance to buy
Most sales funnels extend these actions throughout multiple pages, processes, e-mails, and so on.
The primary claim of the one-page funnel is to reduce the process to a single page.Gumroad Vs Samcart
An effective page will plainly perform each of these steps. Let’s have a look at what such a page appears like.
How to carry out the One Page Funnel utilizing Cartflows and Thrive Designer?
Follow this tutorial to get a step by step introduction of the creation process. We will develop the sales funnel using Cartflows (my preferred sales funnel tool for WordPress – take a look at the complete review).
More information on each principle below (as well as a link to download the whole funnel!).
Get the entire funnel totally free????
The complimentary One Page Funnel has expired … But make sure you register, due to the fact that I have huge plans for funnel home builders in the works soon!Gumroad Vs Samcart
This easy (however effective) page structure consists of all the parts of the One Page Funnel. Let’s take a peek at each part.
Here’s a quick breakdown of the significant elements of the One Page Funnel:
1. An Engaging Heading
The whole point of the heading is to capture the reader’s attention. If you read your heading and believe, “meh …,” then it needs improvement.
The One Page Funnel’s finest headings make a huge promise/bold claim that you will support and assistance in the rest of the page.
1.Never lie … seriously – there suffice bad marketers out there currently.
Be specific with your headlines – do not simply say “Reach your dreams! Buy Now!”
Usage numbers whenever possible.Gumroad Vs Samcart
A strong starting point is “How to achieve a [preferred state] WITHOUT [particular pain points].
2. Well structured Video Sales Letter
Video is essential to the one page funnel – it’s much easier to build trust and convey feeling through video than text.
Plus, cold visitors are most likely to watch an entertaining (and educational) video than they are to go through 10,000 words of sales text.
The sales video’s main objective is to get them through the interest and desire stages of the AIDA model.
You can utilize a number of video sales letter structures, which I’ll cover in a future post.
The main problem with video sales letters is that your product can sound too excellent to be real. That’s where the next element is available in.
3. Consumer Reviews in 2019 and beyond… Clients are doubtful. Social evidence is the very best psychological weapon we have to persuade individuals.
There is so much information out there that it is exceptionally challenging to know which to trust.
Social proof gives us a simple escape … if thousands of people have actually currently trusted you and they still look happy … then it’s probably a winner.
Which’s precisely what a strong set of testimonials on your sales page can do.Gumroad Vs Samcart
If you put the reviews right under the sales video, you achieve this extremely well.
4. A Vibrant Warranty
If they have actually made it this far, it indicates they’re almost prepared to purchase. Now you simply need that last tiny touch to make them buy …
And that’s what a rock-solid product assurance is all about.
Testimonials have actually shown that your product has actually worked for others … however your reader will naturally believe:
However what if it just doesn’t work for me?
That’s a natural fear everyone will have, and it’s your job to reassure them with an item assurance.
There are several successful formats for guarantees:
30+ day money back 110% money back assurance.
Your client wishes to be reassured that you will still support them once you have their cash.
5. A clear, easy call to action.
This part is easy, but so crucial.
You need in fact to request their money and take it!Gumroad Vs Samcart
Here’s where your checkout kind can be found in.
The main goal of this action is making the process as easy as possible for your users.
Do not ask for 40 data points that you do not require.
Don’t want to ship anything? Then you do not require their shipping address!
This was constantly a weak point of WooCommerce up until Cartflows Pro made it possible for you to tailor your checkout fields.
I prefer utilizing a 2 step checkout process to separate the order form and make the user seem like they are progressing through checkout.
Where should we go next?
This tutorial provided you an overview of existing best practices. I hope you enjoyed it. In addition, it is very important to eliminate the idea that a particular tool is required to reach the objective.
Would you like to see the next funnel broken down? Please leave a comment and it will be added to the line!