Funnels can be made complex … actually made complex, so complex that most people give up before they release their very first real campaign. What if you could simplify this and put a sales funnel on a single page?Free Courses Online Learn To Sell Wholesale On Amazon Fba
Well, that’s exactly what this tutorial will cover. Have we piqued your interest? Let’s get started.
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The general concept is that you can design a single web page with the right structure to convert cold traffic into clients …
Pretty cool idea, right? Free Courses Online Learn To Sell Wholesale On Amazon Fba
Well, it absolutely caught on because Samcart has the ability to charge extremely high rates for this guarantee:
Samcart gives you 18+ templates to help you establish a high-converting one-page funnel, however in this post I’ll reveal you that it’s not magic sauce, it’s just a formula that can be replicated at a fraction of the rate.Free Courses Online Learn To Sell Wholesale On Amazon Fba
In fact, using Cartflows and your favorite WordPress page contractor (and even simply Gutenberg).
Why does the one page funnel work?
Let’s take a glimpse at why sales funnels work.
Due to the fact that it takes them through a journey until a purchase is the only logical outcome.Free Courses Online Learn To Sell Wholesale On Amazon Fba
A common method to do this is what’s called the “AIDA” model:
In this particular order, you must:
Awareness: Get your audience’s attention.
Interest: Make them curious about your product
Desire: Encourage them of the pledge of your product and its capability to eliminate their pain or achieve their desired condition
Action: give them the chance to purchase
Many sales funnels extend these actions throughout several pages, processes, emails, etc.
The primary claim of the one-page funnel is to reduce the procedure to a single page.Free Courses Online Learn To Sell Wholesale On Amazon Fba
An effective page will plainly carry out each of these actions. Let’s have a look at what such a page looks like.
How to carry out the One Page Funnel using Cartflows and Thrive Architect?
Follow this tutorial to get a step by step overview of the development procedure. We will develop the sales funnel using Cartflows (my preferred sales funnel tool for WordPress – take a look at the full review).
More information on each concept below (along with a link to download the entire funnel!).
Get the whole funnel totally free????
The totally free One Page Funnel has actually expired … But make sure you sign up, due to the fact that I have big plans for funnel builders in the works soon!Free Courses Online Learn To Sell Wholesale On Amazon Fba
This basic (however reliable) page structure consists of all the parts of the One Page Funnel. Let’s take a peek at each part.
Here’s a fast breakdown of the significant elements of the One Page Funnel:
1. A Compelling Headline
The entire point of the heading is to capture the reader’s attention. If you read your heading and believe, “meh …,” then it needs improvement.
The One Page Funnel’s finest headings make a big promise/bold claim that you will back up and support in the remainder of the page.
1.Never ever lie … seriously – there are enough crappy marketers out there already.
Specify with your headings – don’t just say “Reach your dreams! Purchase Now!”
Usage numbers whenever possible.Free Courses Online Learn To Sell Wholesale On Amazon Fba
A solid starting point is “How to achieve a [preferred state] WITHOUT [specific discomfort points].
2. Well structured Video Sales Letter
Video is crucial to the one page funnel – it’s simpler to construct trust and communicate emotion through video than text.
Plus, cold visitors are more likely to view an entertaining (and educational) video than they are to go through 10,000 words of sales text.
The sales video’s main objective is to get them through the interest and desire stages of the AIDA design.
You can use numerous video sales letter structures, which I’ll cover in a future post.
The primary issue with video sales letters is that your item can sound too great to be true. That’s where the next component comes in.
3. Customer Testimonials in 2019 and beyond… Clients are hesitant. Social evidence is the best psychological weapon we have to convince people.
There is so much details out there that it is incredibly tough to know which to trust.
Social proof offers us an easy way out … if thousands of people have actually currently trusted you and they still look happy … then it’s most likely a winner.
Which’s precisely what a strong set of testimonials on your sales page can do.Free Courses Online Learn To Sell Wholesale On Amazon Fba
If you put the reviews right under the sales video, you achieve this effectively.
4. A Strong Warranty
If they have actually made it this far, it indicates they’re practically prepared to buy. Now you simply require that last small touch to make them purchase …
And that’s what a rock-solid item guarantee is all about.
Reviews have shown that your product has actually worked for others … but your reader will naturally think:
However what if it just doesn’t work for me?
That’s a natural fear everybody will have, and it’s your job to assure them with a product warranty.
There are a number of successful formats for service warranties:
30+ day cash back 110% cash back assurance.
Your client wishes to be assured that you will still support them when you have their money.
5. A clear, basic call to action.
This part is basic, however so essential.
You need really to ask for their cash and take it!Free Courses Online Learn To Sell Wholesale On Amazon Fba
Here’s where your checkout form can be found in.
The main objective of this step is making the process as easy as possible for your users.
Do not ask for 40 information points that you do not need.
Do not want to ship anything? Then you do not need their shipping address!
This was always a weakness of WooCommerce up till Cartflows Pro made it possible for you to personalize your checkout fields.
I choose utilizing a 2 action checkout procedure to separate the order form and make the user feel like they are advancing through checkout.
Where should we go next?
This guide offered you a summary of present finest practices. I hope you enjoyed it. In addition, it is necessary to resolve the idea that a particular tool is essential to reach the objective.
Would you like to see the next funnel broken down? Please leave a remark and it will be contributed to the line!