Funnels can be complicated … really complicated, so complex that many people give up before they release their very first real campaign. What if you could streamline this and put a sales funnel on a single page? Free Alternative To Samcart
Well, that’s exactly what this tutorial will cover. Have we stimulated your interest? Let’s begin.
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The basic concept is that you can develop a single web page with the ideal structure to convert cold traffic into customers …
Pretty cool idea, right? Free Alternative To Samcart
Well, it absolutely caught on due to the fact that Samcart is able to charge incredibly high costs for this guarantee:
Samcart provides you 18+ design templates to assist you develop a high-converting one-page funnel, however in this post I’ll reveal you that it’s not magic sauce, it’s simply a formula that can be reproduced at a fraction of the rate.Free Alternative To Samcart
In fact, utilizing Cartflows and your preferred WordPress page home builder (and even simply Gutenberg).
Why does the one page funnel work?
Let’s take a peek at why sales funnels work.
Because it takes them through a journey up until a purchase is the only logical outcome.Free Alternative To Samcart
A common method to do this is what’s referred to as the “AIDA” design:
In this specific order, you need to:
Awareness: Get your audience’s attention.
Interest: Make them curious about your item
Desire: Convince them of the guarantee of your product and its capability to eliminate their discomfort or accomplish their wanted condition
Action: provide the opportunity to buy
The majority of sales funnels extend these steps across several pages, procedures, emails, etc.
The main claim of the one-page funnel is to reduce the procedure to a single page.Free Alternative To Samcart
A successful page will clearly execute each of these steps. Let’s have a look at what such a page looks like.
How to carry out the One Page Funnel utilizing Cartflows and Thrive Architect?
Follow this tutorial to get a step by step summary of the creation process. We will develop the sales funnel using Cartflows (my favorite sales funnel tool for WordPress – check out the complete review).
More information on each concept below (as well as a link to download the entire funnel!).
Get the whole funnel totally free????
The free One Page Funnel has actually expired … But make certain you sign up, since I have big prepare for funnel home builders in the works soon!Free Alternative To Samcart
This easy (but effective) page structure includes all the elements of the One Page Funnel. Let’s take a peek at each component.
Here’s a fast breakdown of the major elements of the One Page Funnel:
1. An Engaging Headline
The entire point of the heading is to capture the reader’s attention. If you read your heading and think, “meh …,” then it requires enhancement.
The One Page Funnel’s best headings make a big promise/bold claim that you will support and assistance in the rest of the page.
1.Never lie … seriously – there suffice bad marketers out there currently.
Specify with your headlines – do not simply say “Reach your dreams! Buy Now!”
Use numbers whenever possible.Free Alternative To Samcart
A solid beginning point is “How to accomplish a [wanted state] WITHOUT [specific discomfort points].
2. Well structured Video Sales Letter
Video is crucial to the one page funnel – it’s easier to build trust and communicate feeling through video than text.
Plus, cold visitors are more likely to view an entertaining (and educational) video than they are to check out 10,000 words of sales text.
The sales video’s primary objective is to get them through the interest and desire phases of the AIDA model.
You can use several video sales letter structures, which I’ll cover in a future post.
The primary issue with video sales letters is that your item can sound too great to be real. That’s where the next component is available in.
3. Consumer Reviews in 2019 and beyond… Consumers are skeptical. Social evidence is the best mental weapon we need to convince people.
There is a lot info out there that it is extremely difficult to understand which to trust.
Social evidence provides us an easy escape … if countless individuals have already trusted you and they still look happy … then it’s probably a sure thing.
And that’s precisely what a strong set of testimonials on your sales page can do.Free Alternative To Samcart
If you put the testimonials right under the sales video, you achieve this effectively.
4. A Strong Guarantee
If they’ve made it this far, it implies they’re practically ready to buy. Now you just need that last tiny touch to make them buy …
Which’s what a rock-solid product warranty is all about.
Testimonials have actually shown that your product has actually worked for others … however your reader will naturally believe:
However what if it simply doesn’t work for me?
That’s a natural worry everybody will have, and it’s your job to assure them with an item guarantee.
There are a number of effective formats for warranties:
30+ day money back 110% refund guarantee.
Your consumer wants to be assured that you will still support them once you have their cash.
5. A clear, basic call to action.
This part is simple, however so important.
You need in fact to request for their money and take it!Free Alternative To Samcart
Here’s where your checkout type comes in.
The main goal of this step is making the procedure as simple as possible for your users.
Do not ask for 40 data points that you do not require.
Do not wish to ship anything? Then you do not need their shipping address!
This was always a weak point of WooCommerce up till Cartflows Pro made it possible for you to personalize your checkout fields.
I choose using a 2 step checkout process to separate the order form and make the user seem like they are progressing through checkout.
Where should we go next?
This guide offered you an introduction of current finest practices. I hope you enjoyed it. In addition, it’s important to resolve the concept that a specific tool is needed to reach the goal.
Would you like to see the next funnel broken down? Please leave a remark and it will be contributed to the queue!