Funnels can be made complex … truly complicated, so complex that many people quit before they introduce their very first genuine project. What if you could streamline this and put a sales funnel on a single page? Edit Personal Info Samcart Contact
Well, that’s precisely what this tutorial will cover. Have we ignited your interest? Let’s get going.
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The basic idea is that you can develop a single websites with the ideal structure to convert cold traffic into clients …
Pretty cool idea, right? Edit Personal Info Samcart Contact
Well, it definitely caught on due to the fact that Samcart has the ability to charge extremely high rates for this promise:
Samcart gives you 18+ templates to assist you develop a high-converting one-page funnel, however in this post I’ll show you that it’s not magic sauce, it’s just a formula that can be reproduced at a fraction of the cost.Edit Personal Info Samcart Contact
In fact, utilizing Cartflows and your favorite WordPress page contractor (and even simply Gutenberg).
Why does the one page funnel work?
Let’s take a peek at why sales funnels work.
Because it takes them through a journey until a purchase is the only logical outcome.Edit Personal Info Samcart Contact
A typical way to do this is what’s known as the “AIDA” design:
In this specific order, you need to:
Awareness: Get your audience’s attention.
Interest: Make them curious about your product
Desire: Persuade them of the promise of your product and its capability to eliminate their pain or achieve their desired condition
Action: provide the opportunity to buy
Most sales funnels extend these actions throughout several pages, processes, e-mails, and so on.
The primary claim of the one-page funnel is to shorten the procedure to a single page.Edit Personal Info Samcart Contact
An effective page will clearly perform each of these actions. Let’s have a look at what such a page appears like.
How to execute the One Page Funnel utilizing Cartflows and Thrive Architect?
Follow this tutorial to get a step by step summary of the development process. We will build the sales funnel utilizing Cartflows (my favorite sales funnel tool for WordPress – take a look at the complete review).
More information on each idea below (as well as a link to download the entire funnel!).
Get the whole funnel totally free????
The free One Page Funnel has expired … However ensure you register, because I have big plans for funnel contractors in the works quickly!Edit Personal Info Samcart Contact
This easy (however reliable) page structure includes all the parts of the One Page Funnel. Let’s take a glimpse at each part.
Here’s a quick breakdown of the significant parts of the One Page Funnel:
1. An Engaging Headline
The whole point of the headline is to catch the reader’s attention. If you read your headline and believe, “meh …,” then it needs improvement.
The One Page Funnel’s best headlines make a big promise/bold claim that you will support and support in the rest of the page.
Some ideas:
1.Never ever lie … seriously – there suffice bad online marketers out there already.
Specify with your headings – do not simply state “Reach your dreams! Buy Now!”
Usage numbers whenever possible.Edit Personal Info Samcart Contact
A strong beginning point is “How to accomplish a [wanted state] WITHOUT [specific pain points].
2. Well structured Video Sales Letter
Video is crucial to the one page funnel – it’s simpler to develop trust and convey emotion through video than text.
Plus, cold visitors are most likely to view an entertaining (and instructional) video than they are to read through 10,000 words of sales text.
The sales video’s main goal is to get them through the interest and desire stages of the AIDA design.
You can use several video sales letter structures, which I’ll cover in a future post.
The primary issue with video sales letters is that your item can sound too great to be real. That’s where the next component comes in.
3. Consumer Testimonials in 2019 and beyond… Customers are doubtful. Social proof is the best mental weapon we need to encourage individuals.
There is a lot details out there that it is exceptionally challenging to understand which to trust.
Social evidence provides us an easy way out … if countless individuals have actually currently trusted you and they still look happy … then it’s probably a winner.
Which’s precisely what a strong set of testimonials on your sales page can do.Edit Personal Info Samcart Contact
If you put the testimonials right under the sales video, you accomplish this extremely well.
4. A Vibrant Guarantee
If they have actually made it this far, it means they’re practically prepared to buy. Now you simply need that last tiny touch to make them purchase …
And that’s what a rock-solid item assurance is everything about.
Testimonials have revealed that your product has worked for others … however your reader will naturally believe:
However what if it just doesn’t work for me?
That’s a natural fear everyone will have, and it’s your job to reassure them with a product warranty.
There are several effective formats for warranties:
30+ day money back 110% refund assurance.
Your customer wishes to be reassured that you will still support them when you have their cash.
5. A clear, easy call to action.
This part is simple, but so important.
You need really to request for their cash and take it!Edit Personal Info Samcart Contact
Here’s where your checkout kind comes in.
The main goal of this action is making the process as simple as possible for your users.
Do not request 40 data points that you do not require.
Don’t want to ship anything? Then you don’t need their shipping address!
This was always a weakness of WooCommerce up till Cartflows Pro made it possible for you to personalize your checkout fields.
I prefer utilizing a 2 step checkout process to break up the order form and make the user feel like they are progressing through checkout.
Where should we go next?
This tutorial provided you a summary of current best practices. I hope you enjoyed it. Moreover, it’s important to eliminate the idea that a particular tool is essential to reach the objective.
Would you like to see the next funnel broken down? Please leave a comment and it will be contributed to the line!
