Funnels can be made complex … truly made complex, so complex that many people give up before they launch their very first real campaign. What if you could simplify this and put a sales funnel on a single page? Disable Paypal Modal Samcart
Well, that’s specifically what this tutorial will cover. Have we piqued your interest? Let’s start.
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The general idea is that you can develop a single web page with the ideal structure to transform cold traffic into consumers …
Pretty cool concept, right? Disable Paypal Modal Samcart
Well, it absolutely caught on due to the fact that Samcart has the ability to charge very high prices for this pledge:
Samcart gives you 18+ design templates to help you develop a high-converting one-page funnel, but in this post I’ll reveal you that it’s not magic sauce, it’s merely a formula that can be duplicated at a fraction of the price.Disable Paypal Modal Samcart
In fact, using Cartflows and your preferred WordPress page contractor (and even simply Gutenberg).
Why does the one page funnel work?
Let’s take a quick look at why sales funnels work.
Due to the fact that it takes them through a journey until a purchase is the only logical outcome.Disable Paypal Modal Samcart
A common method to do this is what’s called the “AIDA” model:
In this particular order, you must:
Awareness: Grab your audience’s attention.
Interest: Make them curious about your item
Desire: Convince them of the promise of your item and its capability to remove their discomfort or achieve their preferred condition
Action: give them the opportunity to purchase
Most sales funnels extend these actions throughout several pages, processes, e-mails, etc.
The main claim of the one-page funnel is to shorten the process to a single page.Disable Paypal Modal Samcart
An effective page will plainly execute each of these actions. Let’s have a look at what such a page appears like.
How to carry out the One Page Funnel utilizing Cartflows and Thrive Designer?
Follow this tutorial to get a step by step summary of the production process. We will build the sales funnel using Cartflows (my preferred sales funnel tool for WordPress – have a look at the complete review).
More details on each concept below (along with a link to download the entire funnel!).
Get the entire funnel totally free????
The free One Page Funnel has actually ended … But make sure you register, since I have big plans for funnel builders in the works soon!Disable Paypal Modal Samcart
This easy (but effective) page structure includes all the parts of the One Page Funnel. Let’s take a glance at each part.
Here’s a quick breakdown of the significant elements of the One Page Funnel:
1. An Engaging Headline
The entire point of the headline is to catch the reader’s attention. If you read your headline and think, “meh …,” then it requires enhancement.
The One Page Funnel’s best headings make a big promise/bold claim that you will back up and support in the remainder of the page.
1.Never lie … seriously – there suffice crappy marketers out there currently.
Specify with your headlines – do not just say “Reach your dreams! Purchase Now!”
Use numbers whenever possible.Disable Paypal Modal Samcart
A strong starting point is “How to accomplish a [wanted state] WITHOUT [specific pain points].
2. Well structured Video Sales Letter
Video is crucial to the one page funnel – it’s simpler to construct trust and communicate feeling through video than text.
Plus, cold visitors are most likely to enjoy an entertaining (and instructional) video than they are to review 10,000 words of sales text.
The sales video’s primary goal is to get them through the interest and desire phases of the AIDA model.
You can utilize numerous video sales letter structures, which I’ll cover in a future post.
The primary problem with video sales letters is that your product can sound too good to be real. That’s where the next component can be found in.
3. Customer Testimonials in 2019 and beyond… Consumers are hesitant. Social evidence is the best mental weapon we need to persuade individuals.
There is a lot information out there that it is extremely hard to know which to trust.
Social proof offers us an easy escape … if countless individuals have already trusted you and they still look happy … then it’s probably a safe bet.
And that’s exactly what a strong set of reviews on your sales page can do.Disable Paypal Modal Samcart
If you put the reviews right under the sales video, you achieve this extremely well.
4. A Strong Assurance
If they have actually made it this far, it implies they’re almost all set to buy. Now you simply require that last tiny touch to make them buy …
And that’s what a rock-solid product guarantee is everything about.
Testimonials have actually revealed that your product has worked for others … however your reader will naturally believe:
But what if it just doesn’t work for me?
That’s a natural fear everybody will have, and it’s your job to assure them with a product guarantee.
There are several effective formats for service warranties:
30+ day refund 110% cash back warranty.
Your consumer wishes to be reassured that you will still support them when you have their cash.
5. A clear, basic call to action.
This part is simple, however so crucial.
You need actually to ask for their money and take it!Disable Paypal Modal Samcart
Here’s where your checkout form can be found in.
The main objective of this action is making the procedure as easy as possible for your users.
Do not ask for 40 information points that you do not need.
Do not want to deliver anything? Then you don’t require their shipping address!
This was always a weak point of WooCommerce up until Cartflows Pro made it possible for you to personalize your checkout fields.
I prefer utilizing a 2 action checkout procedure to break up the order form and make the user feel like they are progressing through checkout.
Where should we go next?
This guide offered you a summary of current best practices. I hope you enjoyed it. Furthermore, it is necessary to dispel the idea that a specific tool is necessary to reach the objective.
Would you like to see the next funnel broken down? Please leave a remark and it will be added to the line!