Funnels can be complicated … really made complex, so complicated that most people give up before they launch their very first real project. What if you could simplify this and put a sales funnel on a single page? Customize Samcart Upsell Page
Well, that’s specifically what this tutorial will cover. Have we piqued your interest? Let’s begin.
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The basic idea is that you can create a single websites with the ideal structure to convert cold traffic into clients …
Pretty cool idea, right? Customize Samcart Upsell Page
Well, it absolutely caught on due to the fact that Samcart is able to charge exceptionally high rates for this guarantee:
Samcart gives you 18+ templates to assist you establish a high-converting one-page funnel, however in this post I’ll reveal you that it’s not magic sauce, it’s just a formula that can be reproduced at a fraction of the price.Customize Samcart Upsell Page
In fact, utilizing Cartflows and your favorite WordPress page home builder (and even simply Gutenberg).
Why does the one page funnel work?
Let’s take a peek at why sales funnels work.
Since it takes them through a journey till a purchase is the only logical outcome.Customize Samcart Upsell Page
A common way to do this is what’s called the “AIDA” model:
In this specific order, you should:
Awareness: Get your audience’s attention.
Interest: Make them curious about your item
Desire: Convince them of the promise of your product and its capability to eliminate their discomfort or attain their desired condition
Action: provide the opportunity to buy
The majority of sales funnels extend these actions throughout numerous pages, processes, e-mails, etc.
The main claim of the one-page funnel is to reduce the process to a single page.Customize Samcart Upsell Page
A successful page will plainly carry out each of these steps. Let’s take a look at what such a page looks like.
How to execute the One Page Funnel utilizing Cartflows and Thrive Designer?
Follow this tutorial to get a step by step overview of the creation procedure. We will construct the sales funnel using Cartflows (my preferred sales funnel tool for WordPress – check out the complete review).
More details on each principle listed below (as well as a link to download the entire funnel!).
Get the entire funnel totally free????
The complimentary One Page Funnel has actually ended … But make certain you sign up, because I have huge plans for funnel contractors in the works soon!Customize Samcart Upsell Page
This easy (however efficient) page structure includes all the elements of the One Page Funnel. Let’s take a peek at each element.
Here’s a fast breakdown of the significant elements of the One Page Funnel:
1. A Compelling Heading
The entire point of the headline is to capture the reader’s attention. If you read your heading and believe, “meh …,” then it needs enhancement.
The One Page Funnel’s finest headlines make a huge promise/bold claim that you will back up and support in the rest of the page.
Some suggestions:
1.Never ever lie … seriously – there are enough crappy marketers out there already.
Be specific with your headlines – don’t simply state “Reach your dreams! Buy Now!”
Usage numbers whenever possible.Customize Samcart Upsell Page
A strong starting point is “How to achieve a [desired state] WITHOUT [specific discomfort points].
2. Well structured Video Sales Letter
Video is essential to the one page funnel – it’s easier to build trust and convey feeling through video than text.
Plus, cold visitors are most likely to enjoy an entertaining (and instructional) video than they are to read through 10,000 words of sales text.
The sales video’s primary goal is to get them through the interest and desire stages of the AIDA model.
You can utilize numerous video sales letter structures, which I’ll cover in a future post.
The main problem with video sales letters is that your item can sound too excellent to be real. That’s where the next component comes in.
3. Consumer Reviews in 2019 and beyond… Clients are hesitant. Social proof is the best mental weapon we need to convince individuals.
There is a lot details out there that it is incredibly challenging to understand which to trust.
Social proof gives us an easy escape … if thousands of individuals have currently trusted you and they still look happy … then it’s most likely a safe bet.
And that’s precisely what a strong set of reviews on your sales page can do.Customize Samcart Upsell Page
If you put the reviews right under the sales video, you achieve this effectively.
4. A Vibrant Guarantee
If they’ve made it this far, it indicates they’re nearly ready to buy. Now you simply require that last tiny touch to make them purchase …
Which’s what a rock-solid item assurance is everything about.
Reviews have actually shown that your product has worked for others … but your reader will naturally believe:
However what if it just does not work for me?
That’s a natural worry everyone will have, and it’s your job to reassure them with a product warranty.
There are several successful formats for warranties:
30+ day money back 110% refund warranty.
Your consumer wants to be reassured that you will still support them when you have their cash.
5. A clear, basic call to action.
This part is basic, however so crucial.
You require really to ask for their money and take it!Customize Samcart Upsell Page
Here’s where your checkout type comes in.
The main goal of this action is making the process as easy as possible for your users.
Do not ask for 40 information points that you do not need.
Do not wish to deliver anything? Then you don’t need their shipping address!
This was always a weak point of WooCommerce up until Cartflows Pro made it possible for you to personalize your checkout fields.
I choose utilizing a 2 action checkout procedure to separate the order form and make the user feel like they are advancing through checkout.
Where should we go next?
This guide offered you an overview of present best practices. I hope you enjoyed it. Moreover, it is very important to resolve the concept that a certain tool is needed to reach the objective.
Would you like to see the next funnel broken down? Please leave a remark and it will be contributed to the line!