Funnels can be complicated … truly complicated, so complicated that most people quit before they launch their very first genuine project. What if you could simplify this and put a sales funnel on a single page?Customize Plugin For Woocommerce Sell Online Courses
Well, that’s exactly what this tutorial will cover. Have we stimulated your interest? Let’s get going.
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The basic idea is that you can develop a single web page with the ideal structure to transform cold traffic into clients …
Pretty cool idea, right? Customize Plugin For Woocommerce Sell Online Courses
Well, it certainly caught on due to the fact that Samcart is able to charge extremely high costs for this pledge:
Samcart provides you 18+ design templates to help you establish a high-converting one-page funnel, however in this post I’ll reveal you that it’s not magic sauce, it’s simply a formula that can be duplicated at a portion of the cost.Customize Plugin For Woocommerce Sell Online Courses
In fact, using Cartflows and your favorite WordPress page home builder (and even simply Gutenberg).
Why does the one page funnel work?
Let’s take a glance at why sales funnels work.
Due to the fact that it takes them through a journey up until a purchase is the only logical outcome.Customize Plugin For Woocommerce Sell Online Courses
A common method to do this is what’s referred to as the “AIDA” design:
In this specific order, you need to:
Awareness: Grab your audience’s attention.
Interest: Make them curious about your item
Desire: Persuade them of the guarantee of your item and its ability to eliminate their pain or achieve their wanted condition
Action: give them the opportunity to purchase
A lot of sales funnels extend these steps across several pages, processes, emails, and so on.
The main claim of the one-page funnel is to reduce the procedure to a single page.Customize Plugin For Woocommerce Sell Online Courses
An effective page will clearly perform each of these steps. Let’s have a look at what such a page appears like.
How to execute the One Page Funnel utilizing Cartflows and Thrive Architect?
Follow this tutorial to get a step by step overview of the creation procedure. We will develop the sales funnel using Cartflows (my favorite sales funnel tool for WordPress – check out the full review).
More information on each idea listed below (in addition to a link to download the whole funnel!).
Get the whole funnel totally free????
The totally free One Page Funnel has ended … But ensure you register, since I have huge plans for funnel home builders in the works quickly!Customize Plugin For Woocommerce Sell Online Courses
This basic (but reliable) page structure consists of all the components of the One Page Funnel. Let’s take a peek at each part.
Here’s a quick breakdown of the major parts of the One Page Funnel:
1. An Engaging Headline
The whole point of the heading is to capture the reader’s attention. If you read your headline and believe, “meh …,” then it requires improvement.
The One Page Funnel’s best headlines make a huge promise/bold claim that you will support and support in the remainder of the page.
1.Never ever lie … seriously – there are enough crappy online marketers out there already.
Specify with your headlines – don’t simply state “Reach your dreams! Buy Now!”
Use numbers whenever possible.Customize Plugin For Woocommerce Sell Online Courses
A solid starting point is “How to accomplish a [preferred state] WITHOUT [specific pain points].
2. Well structured Video Sales Letter
Video is crucial to the one page funnel – it’s easier to build trust and convey emotion through video than text.
Plus, cold visitors are more likely to watch an amusing (and academic) video than they are to check out 10,000 words of sales text.
The sales video’s main goal is to get them through the interest and desire stages of the AIDA model.
You can use numerous video sales letter structures, which I’ll cover in a future post.
The main issue with video sales letters is that your item can sound too good to be true. That’s where the next part is available in.
3. Customer Reviews in 2019 and beyond… Customers are skeptical. Social evidence is the very best mental weapon we have to encourage people.
There is so much information out there that it is incredibly difficult to know which to trust.
Social proof gives us an easy escape … if thousands of individuals have already trusted you and they still look happy … then it’s probably a safe bet.
And that’s exactly what a strong set of testimonials on your sales page can do.Customize Plugin For Woocommerce Sell Online Courses
If you put the reviews right under the sales video, you achieve this very well.
4. A Bold Warranty
If they’ve made it this far, it implies they’re almost ready to purchase. Now you just require that last small touch to make them purchase …
And that’s what a rock-solid product warranty is all about.
Testimonials have shown that your product has worked for others … but your reader will naturally believe:
However what if it just does not work for me?
That’s a natural fear everybody will have, and it’s your task to reassure them with an item assurance.
There are several successful formats for guarantees:
30+ day cash back 110% cash back guarantee.
Your consumer wants to be reassured that you will still support them once you have their money.
5. A clear, easy call to action.
This part is basic, but so essential.
You require actually to ask for their cash and take it!Customize Plugin For Woocommerce Sell Online Courses
Here’s where your checkout type comes in.
The primary objective of this action is making the process as easy as possible for your users.
Do not request 40 data points that you do not need.
Do not want to deliver anything? Then you don’t need their shipping address!
This was always a weak point of WooCommerce up till Cartflows Pro made it possible for you to personalize your checkout fields.
I prefer utilizing a 2 step checkout procedure to break up the order form and make the user feel like they are advancing through checkout.
Where should we go next?
This guide provided you a summary of existing finest practices. I hope you enjoyed it. Furthermore, it is essential to eliminate the concept that a particular tool is essential to reach the objective.
Would you like to see the next funnel broken down? Please leave a remark and it will be contributed to the queue!