Funnels can be complicated … actually made complex, so complicated that many people quit prior to they release their very first real project. What if you could streamline this and put a sales funnel on a single page? Create A Lead Magnet With Samcart

Well, that’s specifically what this tutorial will cover. Have we ignited your interest? Let’s start.

What is the one-page funnel?

Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.

The basic idea is that you can design a single web page with the best structure to convert cold traffic into customers …

Pretty cool idea, right? Create A Lead Magnet With Samcart

Well, it definitely caught on since Samcart is able to charge extremely high rates for this guarantee:

Samcart provides you 18+ templates to help you establish a high-converting one-page funnel, however in this post I’ll reveal you that it’s not magic sauce, it’s simply a formula that can be duplicated at a portion of the cost.Create A Lead Magnet With Samcart

In fact, utilizing Cartflows and your preferred WordPress page builder (or perhaps simply Gutenberg).

Why does the one page funnel work?

Let’s take a peek at why sales funnels work.

Due to the fact that it takes them through a journey till a purchase is the only logical outcome.Create A Lead Magnet With Samcart

A common method to do this is what’s referred to as the “AIDA” model:

In this specific order, you need to:

Awareness: Get your audience’s attention.
Interest: Make them curious about your item
Desire: Convince them of the guarantee of your item and its ability to eliminate their pain or attain their wanted condition
Action: provide the opportunity to purchase

A lot of sales funnels extend these steps across multiple pages, procedures, e-mails, and so on.

The primary claim of the one-page funnel is to shorten the process to a single page.Create A Lead Magnet With Samcart

An effective page will clearly carry out each of these steps. Let’s take a look at what such a page looks like.

How to carry out the One Page Funnel using Cartflows and Thrive Architect?

Follow this tutorial to get a step by step overview of the creation procedure. We will develop the sales funnel using Cartflows (my preferred sales funnel tool for WordPress – check out the full review).

More information on each idea below (in addition to a link to download the whole funnel!).

Get the whole funnel free of charge????
The totally free One Page Funnel has actually expired … But ensure you register, due to the fact that I have huge prepare for funnel contractors in the works quickly!Create A Lead Magnet With Samcart

This easy (but effective) page structure consists of all the parts of the One Page Funnel. Let’s take a glimpse at each part.

Here’s a quick breakdown of the significant components of the One Page Funnel:

1. A Compelling Headline
The whole point of the heading is to capture the reader’s attention. If you read your headline and think, “meh …,” then it requires enhancement.

The One Page Funnel’s best headlines make a huge promise/bold claim that you will support and assistance in the remainder of the page.

Some pointers:

1.Never ever lie … seriously – there are enough crappy online marketers out there currently.

Specify with your headlines – do not simply state “Reach your dreams! Purchase Now!”

Usage numbers whenever possible.Create A Lead Magnet With Samcart

A solid beginning point is “How to accomplish a [preferred state] WITHOUT [particular pain points].

2. Well structured Video Sales Letter
Video is key to the one page funnel – it’s easier to construct trust and communicate feeling through video than text.

Plus, cold visitors are more likely to watch an entertaining (and instructional) video than they are to read through 10,000 words of sales text.

The sales video’s main objective is to get them through the interest and desire phases of the AIDA model.

You can use numerous video sales letter structures, which I’ll cover in a future post.

The main problem with video sales letters is that your product can sound too great to be true. That’s where the next element is available in.

3. Customer Testimonials in 2019 and beyond… Consumers are doubtful. Social evidence is the best psychological weapon we need to persuade individuals.

There is so much details out there that it is extremely difficult to understand which to trust.

Social proof provides us a simple way out … if countless individuals have currently trusted you and they still look happy … then it’s probably a sure thing.

Which’s precisely what a strong set of testimonials on your sales page can do.Create A Lead Magnet With Samcart

If you put the testimonials right under the sales video, you accomplish this extremely well.

4. A Vibrant Assurance
If they’ve made it this far, it suggests they’re nearly prepared to buy. Now you simply need that last small touch to make them buy …

And that’s what a rock-solid product assurance is everything about.

Reviews have actually shown that your product has actually worked for others … but your reader will naturally think:

However what if it simply doesn’t work for me?

That’s a natural worry everyone will have, and it’s your task to reassure them with a product guarantee.

There are numerous successful formats for guarantees:

30+ day refund 110% money back warranty.
Your client wants to be assured that you will still support them once you have their money.

5. A clear, simple call to action.
This part is basic, however so important.

You need actually to request for their money and take it!Create A Lead Magnet With Samcart

Here’s where your checkout type can be found in.

The primary goal of this step is making the process as simple as possible for your users.

Do not request 40 information points that you do not require.

Don’t wish to deliver anything? Then you do not require their shipping address!

This was constantly a weak point of WooCommerce up till Cartflows Pro made it possible for you to customize your checkout fields.

I choose using a 2 action checkout procedure to break up the order form and make the user feel like they are advancing through checkout.

Where should we go next?

This guide gave you a summary of existing best practices. I hope you enjoyed it. Moreover, it’s important to dispel the concept that a particular tool is needed to reach the goal.

Would you like to see the next funnel broken down? Please leave a comment and it will be contributed to the queue!