Funnels can be made complex … really complicated, so complicated that most people quit before they introduce their first genuine campaign. What if you could streamline this and put a sales funnel on a single page? Affiliate Program Plugin That Integrates With Samcart Shopping Cart
Well, that’s exactly what this tutorial will cover. Have we piqued your interest? Let’s get started.
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The general idea is that you can design a single web page with the ideal structure to convert cold traffic into consumers …
Pretty cool concept, right? Affiliate Program Plugin That Integrates With Samcart Shopping Cart
Well, it absolutely caught on due to the fact that Samcart has the ability to charge incredibly high rates for this promise:
Samcart offers you 18+ templates to assist you develop a high-converting one-page funnel, however in this post I’ll reveal you that it’s not magic sauce, it’s simply a formula that can be replicated at a fraction of the cost.Affiliate Program Plugin That Integrates With Samcart Shopping Cart
In fact, using Cartflows and your favorite WordPress page contractor (or even simply Gutenberg).
Why does the one page funnel work?
Let’s take a quick look at why sales funnels work.
Since it takes them through a journey till a purchase is the only logical outcome.Affiliate Program Plugin That Integrates With Samcart Shopping Cart
A typical method to do this is what’s called the “AIDA” model:
In this specific order, you need to:
Awareness: Grab your audience’s attention.
Interest: Make them curious about your product
Desire: Encourage them of the promise of your item and its ability to eliminate their pain or achieve their wanted condition
Action: give them the opportunity to purchase
A lot of sales funnels extend these actions throughout several pages, procedures, emails, etc.
The primary claim of the one-page funnel is to shorten the procedure to a single page.Affiliate Program Plugin That Integrates With Samcart Shopping Cart
An effective page will clearly perform each of these actions. Let’s have a look at what such a page appears like.
How to carry out the One Page Funnel using Cartflows and Thrive Designer?
Follow this tutorial to get a step by step overview of the development process. We will construct the sales funnel utilizing Cartflows (my favorite sales funnel tool for WordPress – have a look at the complete evaluation).
More information on each idea below (in addition to a link to download the entire funnel!).
Get the whole funnel free of charge????
The free One Page Funnel has actually expired … However make sure you register, because I have huge prepare for funnel contractors in the works quickly!Affiliate Program Plugin That Integrates With Samcart Shopping Cart
This basic (however effective) page structure includes all the components of the One Page Funnel. Let’s take a peek at each part.
Here’s a fast breakdown of the major components of the One Page Funnel:
1. An Engaging Heading
The entire point of the heading is to catch the reader’s attention. If you read your headline and think, “meh …,” then it requires enhancement.
The One Page Funnel’s finest headings make a big promise/bold claim that you will back up and support in the rest of the page.
1.Never lie … seriously – there suffice lousy online marketers out there currently.
Be specific with your headings – do not simply state “Reach your dreams! Purchase Now!”
Usage numbers whenever possible.Affiliate Program Plugin That Integrates With Samcart Shopping Cart
A solid starting point is “How to accomplish a [preferred state] WITHOUT [particular discomfort points].
2. Well structured Video Sales Letter
Video is essential to the one page funnel – it’s simpler to build trust and communicate emotion through video than text.
Plus, cold visitors are more likely to watch an entertaining (and academic) video than they are to go through 10,000 words of sales text.
The sales video’s primary objective is to get them through the interest and desire phases of the AIDA model.
You can use numerous video sales letter structures, which I’ll cover in a future post.
The primary issue with video sales letters is that your item can sound too good to be true. That’s where the next component comes in.
3. Consumer Testimonials in 2019 and beyond… Consumers are doubtful. Social proof is the very best mental weapon we need to persuade individuals.
There is a lot information out there that it is incredibly difficult to know which to trust.
Social evidence provides us a simple way out … if countless individuals have actually already trusted you and they still look happy … then it’s probably a safe bet.
And that’s exactly what a strong set of reviews on your sales page can do.Affiliate Program Plugin That Integrates With Samcart Shopping Cart
If you put the reviews right under the sales video, you accomplish this extremely well.
4. A Vibrant Assurance
If they have actually made it this far, it means they’re practically ready to purchase. Now you simply need that last tiny touch to make them buy …
And that’s what a rock-solid product assurance is all about.
Testimonials have actually shown that your item has actually worked for others … but your reader will naturally think:
However what if it simply doesn’t work for me?
That’s a natural worry everybody will have, and it’s your task to reassure them with a product assurance.
There are a number of effective formats for guarantees:
30+ day money back 110% money back guarantee.
Your client wants to be reassured that you will still support them when you have their cash.
5. A clear, simple call to action.
This part is easy, but so essential.
You require actually to ask for their cash and take it!Affiliate Program Plugin That Integrates With Samcart Shopping Cart
Here’s where your checkout kind can be found in.
The primary objective of this step is making the process as simple as possible for your users.
Do not ask for 40 information points that you do not require.
Don’t wish to deliver anything? Then you do not require their shipping address!
This was constantly a weak point of WooCommerce up until Cartflows Pro made it possible for you to tailor your checkout fields.
I choose utilizing a 2 step checkout process to break up the order form and make the user feel like they are progressing through checkout.
Where should we go next?
This tutorial provided you a summary of present finest practices. I hope you enjoyed it. In addition, it is very important to eliminate the concept that a certain tool is essential to reach the objective.
Would you like to see the next funnel broken down? Please leave a remark and it will be added to the line!