Funnels can be complicated … actually complicated, so complicated that most people give up prior to they release their first real project. What if you could simplify this and put a sales funnel on a single page? Adding Facebook Pixel To Samcart
Well, that’s precisely what this tutorial will cover. Have we piqued your interest? Let’s start.
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The general idea is that you can develop a single websites with the right structure to transform cold traffic into consumers …
Pretty cool concept, right? Adding Facebook Pixel To Samcart
Well, it certainly caught on since Samcart has the ability to charge incredibly high rates for this pledge:
Samcart provides you 18+ design templates to assist you develop a high-converting one-page funnel, but in this post I’ll reveal you that it’s not magic sauce, it’s merely a formula that can be duplicated at a fraction of the cost.Adding Facebook Pixel To Samcart
In fact, utilizing Cartflows and your favorite WordPress page builder (or perhaps just Gutenberg).
Why does the one page funnel work?
Let’s take a glimpse at why sales funnels work.
Since it takes them through a journey up until a purchase is the only logical outcome.Adding Facebook Pixel To Samcart
A typical method to do this is what’s called the “AIDA” model:
In this specific order, you must:
Awareness: Get your audience’s attention.
Interest: Make them curious about your product
Desire: Convince them of the promise of your product and its ability to eliminate their pain or attain their wanted condition
Action: provide the chance to purchase
A lot of sales funnels extend these actions across numerous pages, processes, emails, and so on.
The primary claim of the one-page funnel is to reduce the procedure to a single page.Adding Facebook Pixel To Samcart
A successful page will clearly perform each of these steps. Let’s take a look at what such a page looks like.
How to execute the One Page Funnel utilizing Cartflows and Thrive Architect?
Follow this tutorial to get a step by step summary of the development procedure. We will construct the sales funnel using Cartflows (my favorite sales funnel tool for WordPress – have a look at the full review).
More information on each concept listed below (in addition to a link to download the whole funnel!).
Get the whole funnel totally free????
The free One Page Funnel has ended … However make sure you sign up, due to the fact that I have huge prepare for funnel builders in the works soon!Adding Facebook Pixel To Samcart
This easy (however reliable) page structure consists of all the elements of the One Page Funnel. Let’s take a glimpse at each part.
Here’s a fast breakdown of the major components of the One Page Funnel:
1. A Compelling Heading
The entire point of the headline is to capture the reader’s attention. If you read your heading and believe, “meh …,” then it needs enhancement.
The One Page Funnel’s best headlines make a huge promise/bold claim that you will support and support in the remainder of the page.
1.Never lie … seriously – there suffice crappy marketers out there currently.
Specify with your headings – do not simply state “Reach your dreams! Purchase Now!”
Usage numbers whenever possible.Adding Facebook Pixel To Samcart
A strong starting point is “How to accomplish a [preferred state] WITHOUT [specific discomfort points].
2. Well structured Video Sales Letter
Video is crucial to the one page funnel – it’s easier to develop trust and communicate feeling through video than text.
Plus, cold visitors are more likely to see an entertaining (and instructional) video than they are to read through 10,000 words of sales text.
The sales video’s primary objective is to get them through the interest and desire stages of the AIDA model.
You can utilize a number of video sales letter structures, which I’ll cover in a future post.
The main issue with video sales letters is that your item can sound too excellent to be real. That’s where the next element is available in.
3. Client Testimonials in 2019 and beyond… Clients are hesitant. Social proof is the best psychological weapon we have to encourage individuals.
There is a lot info out there that it is exceptionally challenging to know which to trust.
Social evidence gives us a simple escape … if thousands of people have actually already trusted you and they still look happy … then it’s probably a winner.
And that’s precisely what a strong set of testimonials on your sales page can do.Adding Facebook Pixel To Samcart
If you put the testimonials right under the sales video, you achieve this extremely well.
4. A Bold Warranty
If they have actually made it this far, it suggests they’re nearly ready to purchase. Now you just need that last tiny touch to make them buy …
And that’s what a rock-solid product assurance is everything about.
Testimonials have revealed that your item has worked for others … but your reader will naturally believe:
However what if it just doesn’t work for me?
That’s a natural worry everyone will have, and it’s your job to reassure them with an item warranty.
There are a number of effective formats for service warranties:
30+ day money back 110% refund guarantee.
Your client wishes to be reassured that you will still support them as soon as you have their cash.
5. A clear, easy call to action.
This part is basic, but so important.
You require in fact to ask for their money and take it!Adding Facebook Pixel To Samcart
Here’s where your checkout type can be found in.
The main objective of this action is making the process as simple as possible for your users.
Do not ask for 40 information points that you do not need.
Don’t wish to ship anything? Then you don’t require their shipping address!
This was always a weak point of WooCommerce up until Cartflows Pro made it possible for you to personalize your checkout fields.
I prefer utilizing a 2 step checkout process to separate the order form and make the user seem like they are advancing through checkout.
Where should we go next?
This guide gave you a summary of existing best practices. I hope you enjoyed it. Moreover, it is very important to eliminate the concept that a particular tool is necessary to reach the goal.
Would you like to see the next funnel broken down? Please leave a comment and it will be added to the line!